If you’re setting up an Instagram “Audience by Location” campaign in ReachOwl, you’ll be asked to paste a location URL. That link tells ReachOwl exactly which area on Instagram to focus on — whether it’s a city, neighbourhood, or any specific place. Here’s how to get that URL in a few simple steps.
Step 1
Select the “Instagram Audience by Location” campaign type from your ReachOwl dashboard.
Step 2
On the next screen, you’ll see a link: https://www.instagram.com/explore/locations. Click it.
Step 3
You’ll land on Instagram’s location page. From there, choose the country you want to target.
Step 4
Once you select the country, it will show a list of cities. Click the city you’re interested in.
Step 5
Inside the city page, you’ll see more specific areas or neighborhoods. Pick the one that fits your campaign.
Step 6
When you select the final area, Instagram will load the explore page for that location. Just copy the full URL from the browser’s address bar.
Step 7
Go back to ReachOwl and paste the link into the “Enter Instagram Location URL” field. Then click Next.
Step 8
You’re all set! ReachOwl will now start connecting with people who are active in that area by sending follow requests, messages, or both, depending on your settings.